It hasn't held the top spot since - but that only tells part of the story. As recently as the 2021 fourth quarter, Apple had a 22% market share, topping Samsung's 19%. 1, occasionally swapping places with Samsung. While estimates vary, Apple has long been a leader in the worldwide smartphone market, alternating between No. Apple continues to lead the worldwide smartphone market In the future, these moves will allow Apple to ramp up production in some locations if constraints force cutbacks in others. Various media reports suggest the company is moving some of its device production to India, Vietnam, and/or Thailand. Does that sound like a company in trouble?įurthermore, Apple has taken steps in recent months to diversify its supply chain. Over the preceding year, Apple has had four successive quarters of record revenue. Even if it has most of the internals from a 4S, launching the iPhone Mini with a sleek new form factor might be just what Wall Street needs to believe in AAPL again.It's important to put those issues - which are completely out of Apple's control - into context. Sure, the iPhone 4 and 4S have stuck around, but a new phone has a much bigger impact on the news cycle and consumer mindshare. Much like the iPod Mini, iPod Nano, and iPad Mini, a smaller and cheaper iPhone might just be the key. Competition is getting heated, and Apple is going to need to hit it out of the park if it wants to remain relevant. Sure, Android phones dominate the bottom of the smartphone market, but they're also encroaching on the high end that Apple prefers. The Android market is ever expanding, and that's making everything more difficult for Apple. Apple needs something big, and that just might be the iPhone Mini. It looks like the executive team shake-up (Opens in a new window) might end up costing the company more than just Scott Forstall. Apple has kept mum throughout 2013 so far, and the word on the street is that its flagship product announcements this year are being pushed back. In fact, AAPL hasn't been this cheap since December of 2011. That said, this does bring up a good question: Is Apple working on getting an iPhone Mini ready for this year? It better be! Apple stock (AAPL) has been falling fast, and today it sunk below $400 from a high of $705.07 seven months ago. ![]() It's trivial to make believable mockups, so this shouldn't serve as proof. So, is this real? Unless more evidence comes to light, we should assume that it's bogus. ![]() If you remember, the 3G and 3GS also had plastic casings, so it's not that hard to believe. ![]() Instead of being made out of metal, this casing is quite clearly made out of plastic. That makes this iPhone Mini shorter than the newest model, but a tiny bit wider. In comparison, the iPhone 5 is 4.87 inches tall and 2.31 inches wide, but the 4S is 4.54 inches tall and 2.31 inches wide. This shell is billed as 4.72 inches tall and between 2.44 inches and 2.56 inches wide. The latest scuttlebutt - a supposed plastic shell for an iPhone Mini (Opens in a new window) - comes from a small blog called Tactus. Now, a picture of an alleged iPhone Mini has started making the rounds, and that leaves us wondering if an iPhone Mini is just what Apple needs to solve its stock market slump. Since the announcement of the original $500 iPhone back in 2007, rumors of a stripped-down model have been bandied about.
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